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Tesla has significantly updated its Referral Program, delivering more generous incentives for both existing Tesla owners (referrers) and new buyers (referees). While some benefits are limited to certain high-end models, broader perks now span many of Tesla’s vehicle lineup. 

What’s New

  • Referrers will now receive $250 in Tesla Credit for each completed delivery of a new Tesla vehicle using their referral link. 

  • For buyers ordering a Model S, Model X, or Cybertruck, there is now a $1,000 discount off the purchase when using a referral. 

  • Purchasers of Model 3 or Model Y using a referral link will benefit from a $500 price reduction. 

  • Additionally, existing owners who buy a new Model S, X, or Cybertruck for themselves get a $1,000 discount; for Model 3 or Y, that owner's discount is $500. 

  • All purchasers and referrers are limited to 10 rewards in this new scheme. 

What This Means

These changes sharpen the financial appeal for both sides of the referral equation:

  • Referrers can now accumulate Tesla Credit more reliably per vehicle delivery.
  • New buyers of pricier models (S/X/Cybertruck) see larger savings than before, while buyers of the more volume models (3/Y) also receive meaningful discounts.

By placing a cap of 10 total awards, Tesla ensures the incentive remains valuable without being open-ended. 

Caveats & Limitations

  • The enhanced discounts apply only to certain models (not every Tesla model is eligible for the full set of rewards). 

  • The limit of 10 awarded rewards implies that after a certain point, referrers or buyers won’t continue to receive the same level of benefit. 

Overall, this move could reinvigorate Tesla’s referral system, especially for high-end models, by making the savings more substantial. It also reinforces Tesla’s strategy of using word-of-mouth and loyalty discounts to drive sales.